Scenarios

The journalistic landscape in 2025 - four different scenarios

The journalistic landscape in 2025

An eye on the future of journalism, based on four different scenarios

Radical + do it yourself

Wisdom of the Crowd

01

A world in which society is dominated by precocious inventors, start-ups and virtual collaborations.

Radical + do it for me

A handful of apples

02

A world in which a handful of internet giants determine the economic, social and political agenda.

Reluctance + do it yourself

The Shire

03

A world constrained by prudence, thinking small and self-reliance.

Reluctance + do it for me

Darwin's Game

04

A world where increasingly influential organisations constantly re-invent themselves.